Recommended Reading

Shopping/Consumerism
Understanding the psychology and science behind marketing and merchandising can make it easier to resist impulsive and unnecessary purchases. These books are an excellent place to start.

 

Why We Buy: the Science of Shopping by Paco Underhill

 

Buyology: Truth and Lies About Why We Buy by Martin Linstrom

 

Buying In: The Secret Dialogue Between What We Buy and Who We Are by Rob Walker

Predictably Irrational: The Hidden Forces That Shape Our Decisions by Dan Ariely

Tightwaddery/Frugality/Thrift

The Complete Tightwad Gazette by Amy Dacyzyn

 

Your Money Or Your Life by Vicki Robin, Joe Dominguez and Monique Tilford

Miscellaneous

Mindless Eating: Why We Eat More Than We Think by Brian Wansink